Live broadcast on August 4th news during the overseas trip this summer, Bayern and Dort executives criticized other Bundesliga teams for not paying enough attention to overseas markets. In the interview of sport1, Herman, the sports director of Frankfurt, refuted this.
Herman said: “The executives of Bayern and Dortmund pointed out that all Bundesliga clubs need to make more efforts for the international market, which is correct, and we also see the urgent need to take action. But they shouldn’t say it as if only Bayern and Dort have made special efforts in recent years.”
“Frankfurt has also been active internationally over the years, and has traveled to Asian countries, especially Japan, and to the United States. We are definitely one of the clubs that have made important contributions to the international reputation of the Bundesliga league. Last winter, we just had a six-day trip to Japan.”
The criticism made by the top executives of Bayern and Dort did not mention the efforts made by Frankfurt, but the actions taken by this team from Riverside included the opening of an office in New York in 2020, on January this year, he played on behalf of the Bundesliga in Dubai and consciously renewed his contract with the legendary Japanese player Makoto Hasebe until 2027.
Related news: Bayern CMO: every year only Bayern Dort plays tour, the Bundesliga can’t just sit there and envy the Premier League
Dort CMO: the Bundesliga cannot be driven by Bayern Dort alone, otherwise it can only be seen that the Premier League is far ahead.
(Ximu)
